Subscriptions Overview (How Subscriptions Work)

Sip Subscriptions allows your customers to subscribe to products and receive them automatically on a recurring basis — making it easier for them to stay stocked, and for you to build consistent, predictable revenue.

Recurring subscriptions are a great way to increase customer retention, offer convenience, and streamline reordering for products people use regularly.

How it works

Once a customer starts a subscription, everything runs automatically based on the delivery interval they select (e.g. weekly, monthly).

For example, if a customer subscribes to a product with a monthly delivery schedule:

They’ll be charged automatically every month
An order is created in Shopify just like any other order
The product is fulfilled and shipped as usual
This continues until the customer pauses, updates, or cancels their subscription

Key things to know

Customers can manage their subscriptions directly from their account page
You can customize available delivery intervals in the Sip dashboard
Orders created through subscriptions behave exactly like standard Shopify orders
Subscriptions help build customer loyalty and create a more seamless buying experience

If you have any questions about how subscription logic works, feel free to reach out from within the app — we’re here to help!

Subscription Types

Sip supports two flexible subscription models, so you can choose the best fit for your products and business goals.

1. Standard Subscriptions

This is the most common and straightforward model. A customer subscribes to a product and receives it on a regular schedule — for example, every 2 weeks or once a month. They are charged before each delivery.

Best for:

Products customers use frequently (e.g. coffee, snacks, pet food, vitamins)
Building long-term relationships and generating recurring revenue

Why it works:

Simple setup
Predictable cash flow
Great customer experience

Learn how to set up standard subscriptions - LINKS NEEDED

See an example SCREENSHOT NEEDED

2. Prepaid Subscriptions

With prepaid subscriptions, the customer pays upfront for multiple upcoming deliveries — like a 3-month or 6-month plan. Orders are then fulfilled over time without additional charges.

Best for:

Curated boxes, seasonal kits, gift subscriptions
Customers looking for convenience or bulk savings

Why it works:

Improves cash flow
Reduces churn with upfront commitment
Ideal for bundling or promotions

Learn how to set up prepaid subscriptions ADD LINKS HERE

See an example ADD IMAGE HERE

Recurring subscriptions help build loyalty and simplify the experience for your customers. Not sure which model to choose? You can offer both! Sip gives you the flexibility to mix and match selling plans to suit your product offering.

And as always — if you have any questions or need help setting things up, just reach out. We're happy to help!